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Free UK delivery on orders over £35
Extended returns for Christmas
Buy any 3 toothpastes and save 10% with code TOOTHPASTE10
- A mouth-freshening natural toothpaste with fluoride
- Made with 1500ppm fluoride and without SLS
- Vegan and made with certified organic ingredients
- Suitable for adults and teenagers advised by dentists to use fluoride
- Fully recyclable packaging with 50% repurposed plastic tube
- 87% certified organic ingredients
Product advisory:
Minimise swallowing and spit out any excess toothpaste after brushing your teeth. Avoid rinsing with lots of water as this could reduce the fluoride’s effectiveness.
OUR PROMISE TO YOU
- Certified organic
- Kind to sensitive gums
- SLS-free
- Cruelty-free
- Vegan
Apply a small amount of Fresh Mint Toothpaste with fluoride to an electric or a manual toothbrush and gently brush teeth and gums. Do this morning and evening, and preferably after each meal.
Minimise swallowing and spit out excess toothpaste once you have finished brushing your teeth. Avoid rinsing the mouth with water immediately after brushing as this could reduce the fluoride’s effectiveness.
How to recycle the toothpaste tube:
The tube and cap are fully recyclable and can be put whole in with your normal household recycling.
Calcium Carbonate, Aqua, Glycerin*^, Betaine, Citric Acid, Xanthan Gum, Aroma [Mentha Piperita (Peppermint) Oil*, Commiphora Myrrha (Myrrh) Oil^], Aloe Barbadensis (Aloe) Leaf Juice Powder*, Stevia Rebaudiana Leaf/Stem Extract*, Olea Europaea (Olive) Leaf Extract, Sodium Fluoride, Sodium Benzoate, Potassium Sorbate, Limonene*. *87.2% Certified Organic Agricultural Ingredients, ^Fairly Traded
ESSENTIAL OILS
You may notice that some products contain the following ingredients: benzyl alcohol, benzyl benzoate, benzyl salicylate, citral, citranellol, coumarin, eugenol, farnesol, geraniol, isoeugenol, limonene and linalool.
The reason that these are listed is because they are naturally present in the essential oils we use. We do not add them separately as isolated fragrance ingredients.
If you have diagnosed allergies to any of these ingredients, we recommend trying our Scent Free range, which is completely free from perfume or essential oils.
| UK | |
| Under £35 | £3.50 |
| Over £35 | FREE |
| Subscription products | FREE |
| EUROPE | |
| Under £40 | £7 |
| £40 - £99.99 | £15 |
| £100 - £149.99 | £25 |
| £150 - £199 | £30 |
| REST OF THE WORLD | |
| Under £40 | £12 |
| £40 - £99.99 | £25 |
| £100 - £149.99 | £35 |
| £150 - £199 | £50 |
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FREE RETURNS HAPPINESS GUARANTEE
If you don’t love what you order, we offer FREE UK returns.
Simply return your products over 90% full within 28 days for a refund or exchange.
For more information about returning your purchases, please see our returns page.
Buy any 3 toothpastes and save 10% with code TOOTHPASTE10
- A mouth-freshening natural toothpaste with fluoride
- Made with 1500ppm fluoride and without SLS
- Vegan and made with certified organic ingredients
- Suitable for adults and teenagers advised by dentists to use fluoride
- Fully recyclable packaging with 50% repurposed plastic tube
- 87% certified organic ingredients
Product advisory:
Minimise swallowing and spit out any excess toothpaste after brushing your teeth. Avoid rinsing with lots of water as this could reduce the fluoride’s effectiveness.
OUR PROMISE TO YOU
- Certified organic
- Kind to sensitive gums
- SLS-free
- Cruelty-free
- Vegan
Key Plant Actives
PEPPERMINT OIL
Refreshing Peppermint helps to freshen breath and relieve skin irritation.
Refreshing Peppermint helps to freshen breath and relieve skin irritation.
INCI name:
Mentha piperita oil
Source:
Steam distillation of the leaves
Benefits:
Peppermint has a strong, fresh aroma which is an excellent breath freshener. Its anti-inflammatory properties also help to relieve skin irritation.
• Antiseptic and anti-inflammatory
• Relieves irritation and rashes
• Freshens breath
• Strong, fresh, sharp and menthol-like aroma
ALOE VERA
Nutrient-rich Aloe Vera naturally soothes and hydrates skin and hair.
Nutrient-rich Aloe Vera naturally soothes and hydrates skin and hair.
INCI name:
Aloe barbadensis leaf juice powder
Source:
Extracted from inner Aloe Vera leaves (Aloin-free)
Benefits:
Aloe Vera is a nutrient-rich ingredient which is highly beneficial for skin, hair and gums.
• Very hydrating and soothing
• Antioxidant rich
• Known for its healing properties
MYRRH OIL
Protective Myrrh assists in soothing and healing inflamed skin
Protective Myrrh assists in soothing and healing inflamed skin
INCI name:
Commiphora myrrha oil
Source:
Steam distillation of the gum-resin
Benefits:
Collected by hand by members of the Himba tribe in Namibia and Angola, Myrrh is a precious natural resource with soothing, protective properties.
• Anti-inflammatory, antimicrobial and astringent
• Accelerates skin healing - excellent for cracked, chapped and mature skin
• Warm, musky, balsamic and smoky aroma
OLIVE OIL
Multi-tasking Olive works as a cleanser, moisturiser and protector of skin.
Multi-tasking Olive works as a cleanser, moisturiser and protector of skin.
INCI name:
Olea europaea oil
Source:
Base oil - expressed from Olive fruit
Benefits:
With a history of use going back several thousand years, Olive is a wonderfully versatile natural ingredient with a wealth of benefits for the skin.
• Penetrates deeply into the skin without clogging pores
• Antioxidant-rich and helps to restore skin elasticity
• Rich in Squalane which helps to rebalance sebum levels